banner icon bg
Register Now for Free Resource

Performance Marketing Course Overview

Mastering Performance Marketing isn’t just a choice—it’s essential for achieving remarkable success and ROI in today’s fast-paced digital world. As businesses navigate this dynamic landscape, strategic marketers are the trailblazers, guiding their organizations with savvy decisions that drive results. Immerse yourself in an empowering journey fueled by curiosity, collaboration, and accountability. Join our FREE online course, “Performance Marketing for Growth,” and delve into every aspect of this exciting field. From foundational principles to advanced strategies, discover how to leverage Facebook, Instagram, Google Search, and YouTube ads for maximum impact. Learn the art of creating compelling ads, optimizing campaigns, targeting the right audience, and implementing effective remarketing tactics. Equip yourself and your team with the skills and foresight to thrive in today’s competitive digital environment.

Programme Highlights

Gain an Exclusive Certificate of Completion

Learn from Industry Experts

Explore the Latest Trends and Strategies in Performance Marketing

Engage with Practical Insights on Facebook, Instagram, Google Search, and YouTube Ads

Delve into Advanced Topics like Optimization Techniques and Remarketing

Network with Like-Minded Professionals in the Field

Programme Mentor

Anvesha Poswalia

 

With extensive experience as the Head of Digital & E-Commerce at Hindustan Unilever Limited, Anvesha Poswalia is a leading figure in digital marketing. Recognized in the “Top 50 Digital Marketing Leaders in India” and among the “Top 40 Under 40 Digital Marketing Leaders,” she also serves as a jury member for notable awards like the ET Brand Equity DigiPlus Awards. Anvesha specializes in AdWords, Solution Selling, Online Marketing, Market Research, Consumer Insights, Social Media Marketing, and Content Marketing, making her an invaluable mentor in the field.

Key Highlights

You Will Learn

The Fundamentals of Performance Marketing.

How to Create and Optimize Ads on Facebook and Instagram.

Effective Strategies for Google Search and YouTube Ads.

How to Develop and Implement Comprehensive Ad Campaigns.

Techniques for Audience Targeting and Remarketing.

Utilization of Facebook Business Manager and Google Ads Tools.

Optimization Techniques to Maximize Ad Performance.

Looking to Enhance Your Expertise in Performance Marketing?

Discover compelling insights that highlight the crucial role of marketing
in today’s business environment.

 

Comma

94% of small businesses have intentions to boost their marketing expenditures.

– Forbes

Comma

10% growth in job demand in marketing is anticipated by 2026, outpacing the average growth rate for all careers.

– Bureau of Labor Statistics

Comma

155% increase in the likelihood of consumers searching for brand-specific terms after seeing display ads.

– SERP Watch

 

Earn Certificate

Apply Now Apply Now
Earn Certificate

FAQs

This performance marketing course is meticulously designed to impart essential insights and hands-on skills in crafting and executing effective digital ad campaigns, targeting strategies, and fostering leadership in digital marketing.

Individuals interested in mastering performance marketing are encouraged to enroll in this online performance marketing course. Whether you’re a student, a marketing professional, or an entrepreneur, this course is tailored to enhance your skills and knowledge in effective marketing strategies.

In this free product management course, you have the flexibility to learn at your pace. With no fixed schedule, you can study at your convenience, whenever it suits you best.

You can learn at your own pace with no fixed schedule, allowing you to study whenever it’s convenient for you.

The AI for Business Leaders course can be completed in approximately 2 hours, but you can learn at your own pace.

Yes, the Management Consulting course is entirely free, with no hidden fees or subscriptions.

In this course, you will learn effective strategies for advertising on Facebook, Instagram, YouTube, and Google Search. Gain hands-on experience in setting up and optimizing ad campaigns, mastering audience targeting and remarketing techniques, and utilizing essential tools such as Facebook Business Manager and Google Ads. By mastering these skills, you’ll be equipped to maximize ad performance and drive results.

The online performance marketing course is organized into modules, each dedicated to a distinct aspect of digital marketing. Within each module, you’ll find video lectures, readings, quizzes, and assignments designed to solidify your understanding and skills.

  • Yes, participants who successfully complete the programme will typically receive a certificate of completion from IIT Delhi, highlighting their accomplishment in the field of advanced strategic management.

Yes, upon enrollment in this free product management course, you’ll enjoy unlimited access to the course materials, enabling you to learn at your pace and revisit concepts whenever necessary.
whatsappImg